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Tyran Stokes Could Reshape Gonzaga’s Identity in the NIL Era

July 29, 2025
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When reports surfaced that Tyran Stokes, the No. 1 recruit in the class of 2026, is expected to take an official visit to Gonzaga, the college basketball world took notice. Since the recent House settlement and the legalization of direct revenue sharing, schools without football programs (and without sprawling athletic departments) are newly positioned to compete for elite talent that had in the last five years or so been reserved for schools with a large enough donor base to pay for their services. The revenue-sharing model directs more institutional support to athletes across all sports, giving basketball-first programs like Gonzaga the financial firepower to recruit top-tier players without competing against football for resources.

This is a program that has landed five-stars, developed lottery picks, and earned No. 1 seeds in the past. But the economics of the NIL made it increasingly difficult of late for basketball-first schools to operate in the same recruiting tier as revenue-heavy powerhouses. Stokes’ interest (and that of other top recruits currently being courted by the Zags) suggests that Gonzaga’s development model now has the economic allure to attract players previously boxed out and earmarked for Power-5 schools.

Incoming HS Senior Tyran Stokes had a Triple Double, Playing in Fiba U19 vs Jordan today..

19 PTS (9-11 FG)11 REBS10 AST7 STLS

What college would you like to see him at after his SR season… pic.twitter.com/uJ9sTKh6Kg

— Frankie Vision (@Frankie_Vision) July 2, 2025

So, How Good Is He Really?

Well, he’s the top recruit in the country for very good reason. Physically, he’s built like a tank, six-foot-eight, somewhere between 235-245 lbs., seven-foot wingspan, and an explosive vertical leap. He certainly doesn’t look it, but the dude must be built out of cannonballs and moon rocks. Imagine if Michael Ajayi somehow put on 20 lbs of muscle. That’s Stokes. Offensively, he’s a downhill playmaker who finishes through contact, rebounds aggressively, and finds teammates in space. He averaged 21 points, 9.3 rebounds, and nearly 4 assists last season for Notre Dame High School in California. He then followed that up with a starring role for Team USA, where he became the first player in U19 history to record a triple-double and averaged 12.2 points in just 18 minutes per game. His EYBL numbers back it up too—20 points, 8.3 boards, and top-ten scoring across the entire circuit. Every level he touches, he produces.

Defensively, Stokes is versatile, handsy, and aggressive. He moves well laterally for his size, can wall up against slashers, and switches comfortably across positions. His energy rarely drops, and his rebounding is elite for a wing. If you’re a coach, you can plug him into almost any system. If you’re a scout, you’re watching the jumper. That’s the one real question left. He shot just over 30% from three last season, and his free-throw numbers (mid-60s) suggest the touch isn’t all the way there. But the mechanics are clean, the volume is increasing, and the upside as a league-average shooter is very real.

Still, what makes this visit to Spokane so significant isn’t just the talent on tape. It’s who’s calling. Besides Gonzaga, Stokes has already been courted by Kansas, Kentucky, Oregon, USC, and Louisville (his hometown). He’s seen Allen Fieldhouse. He’s visited Rupp. He’s played for Tommy Lloyd on Team USA (and if you like playing for Tommy, wait til you play for his mentor and all-time great basketball mind Mark Few).

These are destination programs that usually close on players like Stokes. So why is Gonzaga still on the list?

The answer starts with fit. And it ends with what the program has quietly become: a landing spot for elite players who see Spokane as the most direct pathway to the NBA. And with the program’s pending move to the Pac-12 and a rapidly shifting NIL structure post–House settlement, the gap between Spokane and the so-called Blue Bloods is closing faster than anyone expected.

Why Stokes Fits Gonzaga

Few prospects in recent memory would arrive to Gonzaga with the physical readiness, big game experience, and upside that Stokes already possesses. In terms of size he’s just fine pounds and a couple inches shy of Graham Ike, but he’s lethal in transition and facilitates floor spacing from the wing. His unique blend of force and feel would instantly thrive within Gonzaga’s high-IQ, movement-based offense, especially with a veteran floor-marshal like Braeden Smith running point.

In terms of development opportunities for Stokes, Gonzaga gets players to the pros, yes, but more importantly, it equips them with the coachability, versatility, and physical tools necessary to keep them around in the league. It’s why NBA GMs now view Gonzaga in the same light as Kentucky and Duke–a professional finishing school that develops character, professionalism, and a team-first mindset in tandem with athletic performance.

For a player with Stokes’ ceiling—and the national attention that comes with it—Gonzaga offers something rare: a grounded, basketball-first community that treats their players as more than their market value. It’s a place where the pressure to succeed is met with support, where expectations are matched by belief, and where becoming a pro begins with becoming the kind of person who can handle it.

Why Gonzaga Can Now Compete for Stokes

Under the new revenue-sharing model, Division I schools can allocate up to $20.5 million per year to athletes. At football-first schools, that sum gets carved up across sprawling rosters, athletic departments, and compliance operations. But Gonzaga operates with single-sport precision. That gives Gonzaga the ability to direct a larger share of available revenue toward a smaller number of players, with fewer trade-offs and no internal competition for resources.

In practical terms, that means a player like Tyran Stokes could command more direct, structured compensation at Gonzaga than at any other school currently recruiting him. His visits have included Louisville, Kansas, Kentucky, Oregon, and USC—all high-major programs with football obligations that absorb a meaningful share of institutional funding. Gonzaga stands alone in that group: the only school without a football program, and therefore the only one capable of consolidating its revenue-sharing resources entirely around men’s basketball. That distinction is vital in an era where compensation is legal and expected, Stokes’s potential commitment to Gonzaga would quite literally be proof of concept that the new revenue-sharing model can preserve parity across conferences in the NIL era.

Final Thoughts

Tyran Stokes is a program-shaping talent—physically imposing, instinctually polished, and already equipped with the poise and processing speed that translate to the next level. His recruitment reflects that. But Gonzaga offers more than opportunity. With no football program, a unified donor base, and a basketball identity that has produced durable, high-character professionals, the program now occupies a rare position in the post-House era: fully resourced, culturally grounded, and built around player development in its fullest sense. Somehow, Gonzaga can not only compete for players like Stokes, it might have the strongest pitch for his eventual commitment. Stokes would be Gonzaga’s second No. 1 overall recruit, joining a short lineage that begins and ends with Chet Holmgren—and we’ve already seen how well that trajectory holds up in the league. Gonzaga can give Stokes the platform to rise, the community to stay grounded, and the space to grow into everything his future already promises.

Although Kentucky seems to be gaining ground as the frontrunner for Stokes’ commitment, the stink of the Calipari era still clings to Rupp like cheap cologne: loud, sweaty, and impossible to ignore. Mark Pope has done his best to exorcise the place, but no amount of holy water or leadership-summit charisma can scrub out a decade of ego, turnover, and early tournament flameouts. For most college hoops fans, the Wildcats still play the villain, and his potential commitment to Kentucky could feel to Louisville fans in his own hometown like seeing the pride of their city held up as proof that the University of Kentucky still runs the state.

Under the House settlement, Kentucky and Louisville’s NIL revenue will be divided across every varsity sport. That includes massive football programs with constant overhead and endless booster expectations. At Gonzaga, the entire athletic department is built around the long-standing success of its basketball program alone. The money should be substantial, the exposure is guaranteed, and the NBA outcomes are proven. For a player like Stokes, the choice should be a clear one.





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