The New Balance P350 Dons White And Gum

Anyone who remembers the sell-out event for the 550 and 650 at the cusp of the 2020s knows that New Balance are made men in basketball, attached to titans of the game like James Worthy. Yet in many ways, the Boston brand’s modern basketball roster operates like an imprint far younger. Beyond their longest-tenured signee in Kawhi Leonard, many of those who carry the New Balance Hoops banner onto the hardwood are genuine rising stars; your Cooper Flagg, your Cameron Brink, your Tyrese Maxey.

Anywhere in our coverage of the American company, we note the insane speed at which they pump out new silhouettes, and in its application to basketball, that’s where the precocious agility is most visible. The New Balance P400 and P350 make up a new flank in their hoops roster, spiritual successors to the Fresh Foam series as we enter the back half of the decade. Cost-conscious yet still carrying the FuelCell cushioning and lightweight uppers befitting any of those aforemenitoned sponsees, this version of the P350 mirrors the brand’s lifestyle efforts aesthetically, calling to mind Made in USA products with a simplified combo of gum bottoms and refined off-white hits.

The New Balance P350 is available now via New Balance channels, retailing for $110. Catch official images below and check the “Where To Buy” widget to grab yours directly.